GlaxoSmithKline finally provided Filipinos a more affordable and accessible solution to fighting teeth sensitivity or pangingilo as they launch Sensodyne in sachet for only P10.00! This is in line with the brand’s commitment to help the 9 out of 10 Filipinos who just endure the pain and embrace the lifestyle of having sensitive teeth.
“Say No to Ngilo“ is an advocacy campaign that was held at the Makati Shangri-la Hotel in March 27th that was participated by dentists, celebrities, consumers and Sensodyne to respond to the call of stopping pangingilo.
“The Philippines is the first country in the world where Sensodyne is introducing the sachet format. This development is also significant because GSK is confident of the Philippines as an important emerging market, and this will definitely encourage more Filipinos to proactively manage their sensitive teeth and say no to ngilo,” says Jeoffrey Yulo, Consumer Healthcare General Manager, GSK Philippines.
Jeoffrey Yulo, Consumer Healthcare General Manager, GSK Philippines
Celebrity campaign advocate Luis Manzano knows full well the discomfort of pangingilo, being a sensitive teeth sufferer himself. “Sometimes during meetings and socializing, my enjoyment is cut short because of pangingilo. I just endure the pain so it doesn’t ruin my day or my night out,” he confesses.
Luis Manzano says no to ngilo: “When I started using Sensodyne, it made a big difference in my life! I don’t worry anymore about my sensitive teeth when I interact with people. Now I get to enjoy my favorite drinks along with everyone else and I could eat anything I want. No more pagtitiis, no more pangingilo!”
Sensodyne, from the multinational pharmaceuticals company GlaxoSmithKline, offers the Philippine market a wide-range of specifically formulated dental care products like toothpaste, toothbrush and floss. It works to relieve pain due to pangingilo and to provide clinically proven lasting protection all day, every day when used as directed. Sensodyne has also become the world’s favorite toothpaste for sensitive teeth/panginigilo of dentists around the world.
Actor and Sensodyne Campaign Advocate Luis Manzano joins Say No to Ngilo launch host Angel Jacob and Sensodyne Team for a photo-op.
Sensodyne is now available in sachets nationwide for the suggested retail price (SRP) of only Php10. For more product information, please visit http://sensodyne.com.ph.